Are Women Buying More Sports Cars?

Apparently so according to this info from Automotive Digest:

. Women now buying more sports cars, asserting their independence, says Road & Travel editor-in-chief Courtney Caldwell.

Greater workplace equality, larger salaries for women contribute to desire to purchase status symbol vehicles.

We asked automotive consultant, Rosland who shared . . .

I agree with all the facts. I have a couple of other thoughts that may contribute to women purchasing more sports cars. A large segment of women who have the buying power are Baby Boomers /Empty Nester's. This group are now free to live their life without the responsibility of raising children. When selling a sports car to a woman, her buying motive usually is she wants to treat herself. At the time of purchase, she usually makes one or two statements-"I've raised my kids and I deserve it." or "I work hard for my money and I deserve to have some fun." This has been my experience of women purchasing sports cars.

Having completed the "Richard Petty Driving Experience" with a top speed of 120 at Atlanta Speedway--I must add that there are lots of women like me who enjoy the Speed and Power of a sports car."